A file of company names is rarely clean: abbreviations, legal suffixes, old domains, duplicates, the odd person's name. Matching turns each row into a verified LinkedIn company, with its page, website, headquarters, industry and size, so you can use it for decision-maker searches, scoring and enrichment.
Rows with a LinkedIn company URL can go straight to Find decision-makers: each is looked up there (20 per company found, the same as matching it here). Rows with only a domain or a name need matching first.
Start matching
- Import your file into a company list. See Create a company list.
- Open Add data → Match N rows to companies. To match only some rows, select them first.
- filtrat checks your rows before anything is spent and shows:
- How many rows have a LinkedIn URL, a domain, or a name only.
- Rows it won't search, with the reason (see below). Include them anyway adds them back.
- Rows that repeat another company in your file. They're merged into it, get the same result, and are never charged.
- Under How to search, choose:
- Free search, slower: uses your connected LinkedIn accounts, paced to keep them safe. Large files can take several days.
- Faster: also uses filtrat's own search when your accounts are out of room, and a web search for rows still not found. Same prices.
- Optional: set a Spend cap. Matching stops when it reaches it.
- Press Test on 100 rows to see results on a sample first, or Run all N.
Progress shows at the bottom of the list, for example Matching: 420 of 1,000 · 380 found · 9,800 credits. You can pause, resume or cancel it there.
What it costs
You pay per company found, by how it was found:
| How the row was matched | Cost |
|---|---|
| Your file had its LinkedIn URL, and the page exists (an exact LinkedIn lookup) | 20 |
| Your file had its domain, and it checks out (or was corrected) | 50 |
| Found by name (and town or country) | 150 |
| Not found, skipped, repeats, rejected matches | free |
The dialog shows a likely range of companies found and credits before you start. A company you were charged for in the last 30 days is free again.
Add LinkedIn URLs or domains to your file where you have them. Name-only rows cost the most, because finding a company from its name alone takes the most work.
Statuses
The Status column shows one status per company, whichever way it was added:
| Status | What it means |
|---|---|
| Enriched | The company is known, with its LinkedIn page and company data: captured from a search or a company page, or an imported row matched to its company (confirmed, very probable, or accepted in review). Hover it to see how it was matched. |
| Waiting | Imported, not matched yet. |
| Possible match | Uncertain. Free until you accept it in review. |
| Not found | No company found. Nothing was charged. |
| Skipped | Set aside before searching (see below); hover it for the reason. Nothing was charged. |
| Duplicate | The same company as another row of your file; gets that row's result, free. |
| Awaiting credits | Found, but your balance didn't cover it. Delivered once you add credits. |
| Rejected | You rejected the match. Nothing was charged. |
The count next to the list's name (21 enriched) is the number of companies showing Enriched. To see only some of them, open the filters and pick a Status.
When your domain was wrong, the Domain check column shows the corrected domain next to the one your file had. When the domain doesn't exist (or its website is gone), it shows Domain doesn't exist and the company is searched by name instead, at the name price. The column is hidden by default: turn it on under Import in the column settings (gear button).
Rows that aren't searched
Some rows are set aside before searching, so you don't pay for searches that would fail: a person's name (sole traders rarely have a LinkedIn company page), a name too generic to search without a domain, a row that isn't a company (a placeholder or a department), a duplicate of another row, or a row outside the scope you gave. To search one anyway, select it and choose Match rows to companies.
Review uncertain matches
When some matches are uncertain, the progress bar shows Review N possible. A company is only offered when its LinkedIn page or its website confirms it, and one whose industry doesn't fit the rest of your file (a consultancy in a list of hauliers) is offered for review rather than matched. Press it to open Review possible matches: each row from your file (Your file) sits next to the company found (We found), with a link to its LinkedIn page.
- Accept charges that row's price and adds the company to your list.
- Reject leaves the row unmatched, free.
- Tick several rows to accept or reject them together.
When matching pauses
- Your LinkedIn accounts did their searches for today. Continues tomorrow. Your accounts reached their daily cap with Free search, slower. Choose Faster next time if you need results sooner.
- Out of credits. Found matches wait and are delivered when you add credits.
- Stopped at your spend cap.